PPC vs. SEO: Which Digital Marketing Strategy Works Best in Delhi NCR?
In the fast-evolving digital landscape of Delhi NCR, businesses are racing to capture the attention of their target audiences online. With intense competition across industries—from retail and real estate to healthcare and education—companies must adopt effective digital marketing strategies that drive visibility, traffic, and conversions. Among the most debated strategies are Pay-Per-Click (PPC) advertising and Search En gine Optimization (SEO) . Both play a critical role in improving online presence, but which one works best in the dynamic market of Delhi NCR? Let’s dive deep into the strengths, limitations, and best use cases of both PPC and SEO to help businesses in Delhi NCR make informed decisions. Understanding PPC and SEO PPC (Pay-Per-Click) is a paid advertising model where businesses bid on keywords and pay a fee each time their ad is clicked. Google Ads is the most common platform for PPC campaigns. These ads appear at the top of search engine results, offering imm...